The name of your restaurant means a lot, more than you probably think. This simple choice will be one of the most important business decisions you make, so take some time and make the name fit with your vision. You want your name to convey a message to your target market. You want your name to have sweeping implications from culture to style of menu to theme and decor.
Pick a name and then test it on family, friends, and others you know. Don’t settle for the first name you think of. Instead, search out the perfect name. A good name will absolutely help you sell food. Check the phone book to be sure the name you pick is not taken or to look for inspiration from the other restaurant names. Also, ask your restaurant design team or marketing experts to help with suggestions.
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